New Delhi, Jun 3 (PTI) India’s it sector has moved dramatically from outsourcing model to now getting a technology and innovation hub, virgin atlantic chiff execuve office Shaai VISSS British carrier announced a seven-yaar deal with tata consultancy services (TCS) to modernise airline operations with ai-tar.

Artificial Intelligence (AI) will augment and enhance Aviation Sector Taking Personalization to the Next Level For the Industry, Weiss Told Pti in an interview.

“It starts from the top, undersrstanding what to buy, how you want to buy it, how we present orselves, optimising the price for you, ensuring that we can put you at the right, anticipating what you can get to eat, and Then, of Course, Through the Customer Service and The Operations … How We Process Payments. And so it’s across everything, “Weiss said on ai’s transforial capability.

He added: “We’re very lucky to operate and cooperate with some of the Leading Ai and Technology Companies in the World. And Together with TCS, I think we have a pretty Good Oportunity Here to Take VIRGIN Atlantic to the next level. ”

The technology sector in India has moved dramatically from just outsourcing to now being a technological and innovation hub, he said.

Weiss also highlighted the virgin atlantic’s Deep Connection with India, Emphaising Airline’s Commitment to Cultural Inclusive and Personalized Service, Examplified by Local Cabin Cabin Cabin Cabin All the way to offering ‘samosas’ and local flavors onboard.

“Every single flight that Virgin Atlantic Flies Into and from India, Have Four Local Cabin Crew, We Have Beautiful ‘Samosas’ on Board. So that’s the point of seeing the world differently. Point of adaptation.

TCS has expanded its two-decade-long strategic partnership with virgin atlantic to accelerate its digital transformation journey.

Weiss said he views this as “renewing our vows”.

“If the Previous 20 Years was about Technology and Outsourcing and Transformation, this is about innovation. This is about personalization.

This is, of course, About Generative Ai … but this is about the future of making sure that virgin atlantic continues to be a premium brand that is loved with a mest to be the most lovel company. The bar is set very high, underpinned by digital technology, personalization, “He said.

As part of this long-term engine, tcs will modernise virgin atlantic’s core technology operations by implementing a cloud-final, ai-posted digital core that enjoys business agility, Improves Resilience of Systems, and Allows for Higher Scale of Operations.

TCS will implement a modern, AI-Powered Technology Estate that will unify the airline’s technology assets and deploy an advanced technology Command Center. This will serve as the nerve center for transforming virgin atlantic’s technology operations.

Virgin Atlantic’s Technology Command Center, Co-Developed With TCS, Will Provide Real-Time Operational Insights to Enhance Decision-Making, STMLINEE TECHNOEE TECHNOLOOGY Operations and Empower FortLine Staff with up to date, Contextual data.

This will, in turn, support the elevation of Both Customer and Crew Experiences, Enabling Efficient, Smarter and More Sustainable Journeys, and Superior Hyper-Personalized Customer Hyper Experience EXPERENCE ACRROSS Touchpoint of Airline Travel.

“Many a time when there’s a technology revolution, services come out of favor. I can assure you that aviation and travel are here to stay, and we’re on only going to get better troubles

By utilising extended exented customer data, the airline can personalise services – from antikipating meal and beverage preferences to optimising flight schedules and ensuring timeli operations. This Data-Driven Approach Allows for Proactive Problem-Solving, Such as Addressing Potential Issues Promptly, In the Process, Elevating The Overall Travel Experience, According to Him.

“We have a lot of data about our customers, which they want us to have, and if we are able to take that and customise and personalise the service, the experience that the experience that we are available you from the Small THing to the ver Large, you know from anticipating what it is you’d like to drink and eat, we already asked you to tell us what you’d like to eat to the plan, raather than you with you’re there, ensuring thathtu plans fly on Time, that we save fuel, that we can anticipate things that go wrong, that we can fix them as soon as we land, the sky is the limit, no pun intended here, and this is where technology comes in.

With the emergence of technology, that allows the power of intelligent decision making, virgin atlantic is betting on digital-friend

“The measure of success is, can we become the most loved travel company? And if only can achieve that, we are the number one candidate. Want to be sustainally profitable, “Weiss said.

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